Helps you identify and prepare for the external forces that may impact the success of your project.
This tool guides you to consider these factors:
- Market conditions
- Customer demands
- Stakeholder needs
- Regulatory environment
- Availability of raw materials
This analysis is similar to a PESTEL analysis, however it also encourages you to consider what actions that you will start, stop, or do differently in order to support the success of the project.
An environmental forces analysis is useful at any phase of a change and may also provide helpful insights as a regular business practice. The results (and the tool itself) can also be used during ongoing strategic planning as a reminder of the need to be aware of how the environment is continually changing